Background: Vinyard came to amshot with an older site that had some functionality issues. They had a pre-existing logo and brand colors.

Client needed: A modernized, updated site with more images and a better user interface.

What we came up with: A modernized, mobile-friendly and user-friendly site that places an emphasis on quality produce with the generous use of images.

The previous site was text-heavy and tedious to navigate. The lack of images directed the focus away from the company’s high-quality produce. The site has a clean, modern white base and each page features images of brightly-colored, appealing produce for increased visual appeal and brand association.

The old Products page had functionality and user experience issues. The downloadable PDF document listed available produce without images and users often experienced difficultly with the AJAX window functionality. The new site features individual pages for each product subtype and brightly-colored product images.

The site now features two interactive forms: a contact form (rather than the email link previously provided) and an employment inquiry form that allows interested parties to submit a resume and contact information. A food safety page was recommended and developed to provide additional emphasis on the company’s commitment to quality products.

vinyardinc.com

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Background: Alchemy Events came to amshot with a site that they did not feel captured the essence of the business. They had a pre-existing logo and brand colors.

Client needed: A website with a “designer” aesthetic — clean and elegant, exuding the same feel as the elaborate wedding and special events industry the company works in.

What we came up with: Although the previous website utilized a basic design, it was too simplistic to reflect the unique and glamorous nature of the events the company designed. Even the name, Alchemy Events, represents turning basic matter into gold.

The website was redesigned to be white and incorporate “shiny” gold accents, utilize the same artistic font as the logo, and include details with a polished look, since in the events industry, “it’s all in the details.”

The fullwidth banner image and several other elements on the home page were pared down to a mobile-friendly slideshow of event images and a static section showcasing Alchemy Events’ features in influential industry press.

The top-level navigation was narrowed down for simplicity, with the “Services” and “Press” categories now hosting the “Portfolio,” “Raves,” and “Blog” categories.
The navigation and other header text on the site uses the same font as the logo, and the navigation features a “shiny” gold hover effect.

The portfolio page was reduced to three simple categories, each of which is represented by a circular image. Each individual wedding is displayed with a sample photo in the same round filter, and the full portfolio for each wedding features a visually-pleasing perfect grid of images, which corrects for both horizontal and vertical images. Every vendor is listed with links to their websites on the wedding pages, which is offered as an extra service to potential clients but also boosts the site’s SEO thanks to the high number of external links.

The “Press” page was added with the ability to visually browse instances of Alchemy Events featured in the media as well as giving viewers the ability to click through and read the entire article.

alchemyeventsnola.com

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Background: Open Door Baptist Church came to amshot with an older site that was somewhat outdated. They did not have a logo, but had previously chosen bright green and yellow as their brand colors to represent new life and sunshine.

Client needed: A logo, email addresses with the church’s web domain, and a modernized website where visitors could easily find church beliefs, service times, and contact information.

What we came up with: A logo that incorporated their brand colors, represented their organization’s name, and gave them a modern update. The logo mimics a door that is slightly open, but the clean, minimalistic shapes and sans serif font gives the brand a modern feel.

Email addresses were set up with the church’s web domain to add a level of professionalism and consistency to their organization. Their header image portrays an open door as well as their green and yellow brand colors, which are meant to represent new life and sunshine. The header image also displays their name-bearing Bible verse, and a script, handwritten-style font was chosen for the key words to add visual interest and reflect the appearance of old-timey Scripture. Immediately below the header image, Open Door’s tagline is displayed in the same script font.

The next section of the Home page gives the location of the church, some of their basic beliefs, and their foundational Bible verses. The home page also features an image of the church to help new visitors recognize the building, as well as their full contact information.

On all other pages of the website, service times, location, directions, and contact information can be found on the sidebar for easy access. The phone number can also be found on the preheader at the very top right of every page.

User experience was optimized on the “Know peace?” page, a FAQ section, by replacing a a long, difficult to read page with an accordion interface. Bullets on the About page were replaced with animated checkmarks for interactivity.

An audio sermon archive was included on the site as a resource for church members. In the future, amshot will work with Open Door Church to implement a live video feed page on their website to provide church members with additional resources.

opendoormwc.com

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Background: The FLY Film Festival came to amshot with an older site that was somewhat outdated. Their logo is brightly colored and whimsical.

Client needed: An updated, modern site with a nice scheduling module for relevant dates. As a sponsor-funded operation, providing significant real estate on the site for donors is important.

What we came up with: A greyscale site with pops of bright colors found in their logo. The color scheme ensured that the site was not overwhelmingly colorful, but still captured the festival’s vibrant personality.

The Home page features the festival’s most crucial pieces of information front and center: the festival dates and location. We also purchased a special plugin that easily allows site admins to post a clean, professional schedule of films. Large sponsor logos are featured at the bottom of the page.

flyfilmfestival.org

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Background: The Cage OKC came to amshot with a “static” website that was not very interactive. Their brand colors are black and white.

Client needed: A sporty-looking site that would allow them to 1) sell their sports gear, 2) post players’ stats after games, and 3) display and edit a schedule of upcoming events. The Cage OKC also needed a secondary brand color to add visual interest. As a sponsor-funded operation, providing significant real estate on the site for donors is important.

What we came up with: A primarily black and white site with pops of bright blue for contrast. The blue chosen is reminiscent one of the Oklahoma City Thunder’s accent colors and proves to be an “athletic-looking” combo when paired with black and white.

We purchased a sports-centric plugin that allows users to easily and attractively display stats, scoring leaders, team information, and schedules. We also purchased an e-commerce plugin that allows the users to sell sports gear in a professional setting. Large “presenting sponsors’” logos are featured in the footer.

thecageokc.com

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